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That point is pretty counter intuitive given one of the common quotes is that Android is for geeks and autistics who love to tweak; but the iDevices are for the everyman who don't want/need geeky functionality.
I wager a great many iOS using laymens don't even know what an OS update is aside from the marketing hype, let alone care what version they have.
My mum has a gingerbread, she doesn't know its gingerbread, and every couple of days she tells me she loves her phone.
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