[Lightspeed]

Obviously the "sticks & stones" theory is the prevailing wisdom at NZG, so we're always going to struggle with this kind of action.

However despite our robustness, not everyone is so resilient and may be impacted by online speech. Especially if the speech is coming from non-genuine individuals, agencies or organisations able and willing to use psychosocial techniques to stimulate reactions that would have otherwise never occurred.

My guess is politics being what it is we'll end up with a "don't say naughty things on the Internet" law rather than a "you must be a real person to throw shade on the Internet" law.

Maybe if we're really lucky Labour will botch the law and accidentally make online advertising illegal in NZ. I'd bend over and take almost anything if that happened.